7 Tips on Better Brainstorming

brain

Idea generation is an art form. It’s about setting a safe, creative space for people to feel like they can say anything, be wild, not be judged – so that new ideas can be born.

To help you generate ideas, some tips used in traditional group brainstorming follow, setting the boundaries of that creative space.

  1. Defer judgment

Creative spaces don’t judge. They let the ideas flow, so that people can build on each other and foster great ideas. You never know where a good idea is going to come from, the key is to make everyone feel like they can say the idea on their mind and allow others to build on it.  Pose non-judgmental questions and provocations so that the ideas can get better. Continue reading

Focus on the 80%

ideas biz

I enjoy meeting with clients that come in with invention ideas. I get to put on my engineering hat and talk about engineering and design and manufacturing as well as all the typical business aspects. I met with a group last week that brought in their product idea. In this first meeting they were eager and excited to tell me about what they were going to build and what great ideas they had for packages and versions and the future of the product. There is a battery required to power their product. Within the same conversation they shared their ideas of how to build a better battery. They were full of ideas! Continue reading