Making Sales but not Making Money? Watch Your Margins when Pricing –

man-with-no-money-in-his-pockets-1

I find business owners have a hard time keeping the gross profit margins on their product or service in mind when establishing pricing. To be able to maintain your gross profit margin, you need to know what your costs are. Continue reading

Is Your Business Viable?

 

Wordle

Why is it that we put so much emphasis on a business plan?  The goal is to be able to determine if you have a viable business.  What is a viable business?  A business that is freestanding, self-sustaining, capable of making it without outside financial support.  That means no credit card debt, no loans, just the business itself, standing alone, able to meet all the expenses from the transactions of the business. Continue reading